InvestChile’s participation in the event in Orlando, Florida, forms part of its global services promotion strategy.

Last week, InvestChile participated in the 21^st Shared Services & Outsourcing Week in Orlando, Florida. This key sector event attracts the principal US players in the field and the most important companies related to it. This year, it was attended by over 900 senior executives, was addressed by a total of 100 speakers and included 60 sessions and round tables at which problems related to the services industry and the outlook for the sector were debated, with a focus on issues such as the incorporation of robotics and intelligent software in transactional processes; the addition of strategic value through data analytics; the adaptation of operating models for value-added activities; automation, digitization and the four-generation workplace; and leadership transformation for the next generation of shared services.

This was the first time that InvestChile participated in the event where it had a stand from which to provide information about the opportunities and incentives that Chile offers for companies wanting to use it as a place from which to export services. Global services have been defined as one of the key sectors in which the country is seeking to attract investment and, last December, InvestChile presented its strategy for the sector’s promotion, which includes participation in international fairs. The Agency plans to participate in at least two more international events in this sector over the rest of the year.

The aim of InvestChile is to attract 20 high-technology centers to Chile and help the country raise its service exports to US$5,000 million by 2020. To support this objective, it will be opening investment promotion offices in San Francisco (United States), Frankfurt (Germany) and Tokyo (Japan).